In 1970, he started working in his family's glove-making business, which was founded in 1910 by his grandfather Dante Trussardi, following the death of his older brother. Near the end of the 1970s he took the business over entirely after the death of his father.[3][4] Trussardi turned it into a major company that helped contribute to the popularity of the made-in-Italy label throughout the world. He expanded Trussardi's product line beyond gloves to include luxury accessories, and in 1973 he created Trussardi's spiky greyhoundlogo. A few years later, Trussardi launched a line of leather jackets, the first step toward a ready-to-wear line which, by the 1980s, encompassed womenswear, menswear, sportswear and children's wear. In 1985 the once small family business was now worth $182 million, and he had opened about 120 stores and franchises around the world, with Trussardi owning ten of them himself. Trussardi personally took on some of the special projects the company was hired to do, such as designing airplane and helicopter interiors.[5]
